Protect and style with less heat damage* with ThermoShield technology and mineral ions ThermoShield technology Mineral ionic care 50% faster straightening Heat resistant roll out pouch ThermoShield technology for less heat damage ThermoShield technology lets you style with less heat damage. Its' sensor regulates the temperature so that from root to end, your hair gets the ultimate even styling it deserves. Mineral ion lowers UV damage Mineral ions helps to reduce the negative impact of UV, it lowers hair surface damage. Less UV damage keeps hair smooth and versatile. Temperature range from 120°C up to 230°C Choose between temperature range from 120°C up to 230°C to secure long-lasting result while minimizing risk of hair damage. 50% faster straightening** Smooth plates help the straightener glide smoothly through the hair, so you can spend less time styling and more time enjoying the same great result. Ionic care for shiny, frizz-free hair Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth, frizz-free hair with vibrant shine. Argan-oil infused ceramic plates for smooth gliding The straightener uses ceramic plates infused with argan oil to make styling fast and effortless, with a gliding action that feels as silky smooth as your hair looks. Straighten or curl for various styles From sleek and chic straight hair to effortlessly casual waves, or head-turning curls - you can do it all. What will it be today? Water ions bring moisture to hair Philips water ions technology generates more than 1000+ times more water content than without ionizer and bring moisture to hair, for soft and healthy-looking hair. 35%*** smoother floating plates for gentle styling 35% smoother plates with floating technology for gentle gliding with every stroke. The advanced ceramic floating plates move to adjust the pressure on the hair. This ensures even heat and pressure on the hair for good styling performance. 105 mm long plates for fast and easy straightening The longer 105 mm plates enable better contact with the hair to help you achieve perfect straightening results easier and...
